Marketing Technology for Growth

Deanna Baisden

Recent Posts

Why is SoLoMo Beneficial for Business?

As a local business, you may have come across the term SoLoMo. The concept is a fusion of three separate, but equally important, elements of digital marketing: social, local, and mobile.

Put into practice, SoLoMo targets mobile consumers in their current location with content and promotions shared on social networks.

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Topics: SoLoMo

6 Reasons to Get Consistent With Your Content Strategy

Research, strategy, writing, monitoring, measurement, more writing...the content marketing to-do list never ends!

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Topics: Content Marketing

Integrated Digital Marketing Chronicles: Convey & Promote Your Brand

You’ve established your brand values and goals, now what?

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Topics: Integrated Digital Marketing

Forget the Filter: How to Captivate and Grow Your Instagram Audience

Between all the infographics, shared photos, videos, and snapchat selfies...it's safe to say our digital world thrives on consuming visual content.

With visual becoming a proven tool for audience engagement, it's important for brands to utilize the the trend to it's full potential.

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Topics: Social

Marketing Eggcellence: The Top Branded Easter Campaigns

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Topics: Marketing

The Social Spark: 3 Sources for Social Media Success

The world of social media is constantly evolving, and it's important for users to stay ahead of the curve in working towards profile optimization, all while avoiding being caught by social shock (such as The Facebook Organic Reach Crisis).

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Topics: Social

Boards with Benefits: 5 Stand Out Brands on Pinterest

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Topics: Social

4 Things You Need to Know About Designing Your Website

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Topics: Marketing Technology Trends, Web Development and Design

Social Media Storytelling: The Stop Motion Video

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Topics: Social

Social Snapping: How Five Brands are Embracing Ephemeral Marketing

Quick and fleeting, photo messaging application Snapchat has becoming a growing force with brands wanting to test the power of Ephemeral Marketing.

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Topics: Mobile, Social